ISSN: 1994-6937 (print), 2409-4420 (online)

Russian Journal of Entrepreneurship

Peer-rewieved journal. Published in Russian.

№ 5-1 / May, 2011

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Brief

Petukhov Valeriy Aleksandrovich,

   Internal “Springs” of the Economic Cycle Mechanism

4-9

Logical and graphical analysis, conducted by the author, shows that the assumptive cause of a medium-term economic cycle are the wave-like movements of profit rate. These fluctuations can be regarded as its outer
(visible) cause. The task of the further analysis is to reveal the inner (essential) cause for these wave-like fluctuations of profit rate.

Margasov Dmitriy Vyacheslavovich,

   Monitoring Effectiveness of the State Property Management

10-16

The author classifies the state property in 3 main groups: 1) the property necessary to carry out public functions of the state, 2) the property which can be used to carry out social obligations of the state, and 3) the property that is not suitable for being the state and municipal property. The author defines the third group as inefficient property, and suggests the ways to identify and transfer it from the state property to private ownership.

Mukhina Inna Vasilyevna,

   Пути совершенствования государственной финансовой поддержки субъектов микропредпринимательства ( )

17-22

Barsegova Irina Vladmirovna,

   History of Tender Development and Tender as a Source of Fund Raising, the Russian Experience

23-28

The paper is devoted to tender development in Russia. The author makes a historical review of competitive tendering in Russia, which initially existed in the form of public bidding. That allows a better understanding of their nature and tradition. The author describes the potential benefits of using tender procedures for developing Russian companies. Having won a tender, even at quite disadvantageous terms, the contractor provides its way to participate in the subsequent, more profitable projects.

Zaytsev Aleksandr Vladimirovich,

   Venture Capital Financing of Innovative Projects at High-Tech Enterprises

30-34

The article studies the features of venture capital financing of creating technological innovations. The author proves the expediency of using this tool for financing innovative activities at high-tech enterprises. He analyzes the mechanism of venture capital financing of a project of creating technological innovation.

Erlygina Elena Gennadyevna,
Lonskiy Timur Vitalyevich,

   The Role of University Complexes in the Regional Innovation System

35-39

The article considers university complexes as centers of regional innovation development. The role of higher educational institutions should be increased as they are intended to provide a link between science and business. They should promote an effective commercialization of knowledge and creation of innovation infrastructure.

Vranchan Natalyya Anatolyevna,

   Regional Innovation Policy in Russia

40-44

The article gives an overview of the legislation devoted to innovations. The author emphasizes the need for the innovation development at the regional level. Based on the research of activities of Russian regions in this area,
conducted by scientists at Kuban State University, the author singles out three leaders – Moscow, Saint Petersburg and Krasnodar.

Golikova Yuliya Aleksandrovna,

   Corporations in Russia: the Current State and Development Prospects

46-51

The article discusses the main aspects of organizing corporations in Russia and their management during the period of forming global integration relations in a globalizing world economy. The author analyzes the specifics, problems and prospects of formation and development of the national corporate sector.

Neustroeva Nadezhda Alekseevna,

   Mechanisms of Forming Industrial Clusters

52-56

The article examines mechanisms of forming an industrial cluster; it gives the notion of a cluster and determines the conditions for forming clusters. It represents the strategies of the cluster policy at the national and regional levels.

Makarova Irina Viktorovna,

   The System of Sales Promotion in Business Networks

57-64

The article systemizes and complements factors of commodity promotion that should be considered in business networks. The author describes step by step a procedure for evaluating efficiency of the system of sales promotion, as well as the match algorithm of guaranteed demand and opportunities of a company, which
is part of a business network.

Poslukhmyantseva Yuliya Vladimirovna,

   Reorganization: Procedure Specificity for Joint Stock Companies

65-71

The article focuses on the concept and general principles of legal regulation of reorganizing legal entities: the order of decision-making, the process, the termination time and the consequences. The author examines the specific provisions relating to the possibility of reorganization of joint stock companies according to a combined scheme.

Markeeva Anna Valeryevna,

   Problems of Formation and Development Prospects of Virus Marketing in Russia

72-78

The article is devoted to the factors determining the formation and development of virus marketing in Russia and abroad. The author analyzes obstacles in the Russian marketing experiences on the way of implementing this marketing tool. She identifies the most effective tools of virus marketing development on the basis of the summarized results of Russian and foreign market researches on this issue.

Merkulov Sergey Aleksandrovich,

   Rebranding in Russia: from Spectacular to Efficient Measures

80-86

Rebranding in Russia is becoming a more vivid and widely discussed phenomenon due to several large companies claiming to carry it through. The article describes how to tell rebranding from a simple launch of a new
advertising campaign. The author shows the difference between spectacular and efficient rebranding by the examples of Pochta Rossii (Russia’s Post) and Sberbank (Savings Bank).

Sidorova Ekaterina Evgenyevna,

   Relationship of Operational Levels of Benchmarking Institution in a Business Organization

88-91

The article defines the concept of benchmarking institution and examines the features of its functioning at three levels: operational, tactical and strategic ones. The author analyzes the problems associated with the transfer of organizational and managerial innovations, improvement of competitiveness of a business organization and its continuous development.

Fomichev Andrey Nikolaevich,

   Technical and Production Dysfunction and Production Management

92-95

The work discloses the concept of technical and industrial dysfunctions as one of the major destabilizing factors in the economy. The author examines the main types of factors that become a source of origin and development of
technical and production dysfunctions at an enterprise.

Potemkin Artur Igorevich,
Filimonova Natalyya Mikhaylovna,

   Approaches to Developing Creative Potential of Employees at Enterprises

96-101

The article explains the necessity of using modern methods for managing creative potential of employees in a company. The authors reveal the problems of creativity development and determine strategies for creativity
management and their implementation mechanisms.

Gibadatova Gyulynara Raisovna,

   Features of Human Potential Reproduction at the Micro Level

102-106

The article reveals the importance of reproducing human potential at the micro level. The author proves the need for the management influence on the human potential reproduction as a source of sustainable enterprise’s
development. She formulates the principles of forming organization’s human potential.

Karalkin Maksim Viktorovich,

   Management of Fuel and Energy Complex (FEC) Companies Based on the Balanced Scorecard

108-113

The article proves the necessity of applying strategic management methods based on the balanced scorecard at enterprises of fuel and energy complex. The author suggests an algorithm of such management and lists the features that should be considered to ensure sustainable and effective development of the industry in a long term.

Ageeva Tatyyana Vasilyevna,

   Methods of Estimating Efficiency of Innovation and Investment Projects of Low-Rise Construction

114-122

The article is devoted to estimating economic efficiency of innovation and investment projects of low-rise building at all stages of their implementation. The author suggests an algorithm for calculating economic efficiency of innovation and investment projects of low-rise construction, as well as methods for
determining economic benefits received by investors and contractors, depending on the degree of government participation in building residential objects of economy class.

Artsybyshev Ivan Sergeevich,

   Optimization of Development Project Identity as a Method to Ensure Its Marketing Attraction

123-128

Every development project has its individual features, which is particularly important for its marketing promotion. The article describes how to optimize the development object identity and emphasizes the need for their rational
and emotional characteristics.

Chimarov Aleksandr Nikolaevich,

   Influence of risks on efficiency of carrying out IPO

129-135

The article considers the main company’s risks during the IPO procedure and singles out exogenous and endogenous risks affecting the efficiency of company’s entry to the public market. The author suggests a general phased risk management technique.

Zhuk Denis Evgenyevich,

   Managing Credit and Interest Rate Risks in Mortgage Lending

136-140

The article notes that forecasting of creditworthiness of borrower in case of a natural person, is extremely rare in banking practice. In this regard, the author suggests making such forecasts more often using a combination of indicators. The author proves that the cost of mortgage finance sources, i.e. the deposit (passive) rate is the starting point for calculating the interest rate of the mortgage loan.

Strashko Irina Viktorovna,
Zvereva Galina Petrovna,

   Formation of the Concept of AIC Sustainable Development Strategy Based on Indicative Planning

141-145

The article considers the indicative approach to forming a strategy of sustainable economic development of the agricultural sector by the example of the Orel Region. A particular attention is paid to the issue of state regulation of the agrarian sector as an important element of the indicative planning system. The authors develop the order of indicative management in the regional AIC.

Idrisova Viktoriya Viktorovna,

   Analysis of the Impact of Non-Tariff Measures of Foreign Trade Regulation on the Russian Imports

146-150

The purpose of this study is to analyze the sensitivity of the physical volume of imports of foreign goods to non-tariff measures of regulating the foreign trade to the Russian Federation in the pre-crisis period of 1997-2007. Conducting such a study will allow estimating the impact of the introduced non-tariff restrictions on the volume of imports to the Russian Federation.

Efimova Inna Andreevna,

   How to Improve the Quality of Higher Education in Russia?

151-154

The article examines the quality of higher education in the Russian Federation. According to the author, along with improving the material base, improvement of education quality should play an important role in this
process, which in its turn can be achieved through the implementation of quality management in the sphere of education.

Ignatyev Aleksandr Aleksandrovich,

   Improving the Efficiency of Organizational and Economic Mechanism for Regulating the Travel Industry

155-164

The article considers the ways of improving the organizational and economic mechanism of regulating tourism in Russia. The author analyzes the relation of market and state regulators of the travel industry, opportunities for interinstitutional and inter-industry cooperation in this area, functions and structure of the national regulator of the travel industry and vertical regulation of the industry. He stresses the importance of the further development of market regulation in the travel industry with its increasing self-regulation.

Morgunova Natalyya Vladimirovna,
Rusanov Roman Yuryevich,

   Problems of Formation and Implementation of Target Programs for Regional Development

166-172

The article analyzes the problems of implementation of regional development strategies based on program-oriented approach. The author identifies typical realization scenarios of the long-term target programs, determines consequences of ineffective program realization, which are underestimated in the theory and practice. The author reveals the discrepancy between the objectives of the strategic development and target programs by the example of the Vladimir Region. The ways of solving the problems identified are suggested by the author.

Malykhina Inga Nikolaevna,

   The Social Infrastructure of the Region and Its Economy

173-177

The article deals with the problem of social infrastructure development in the region. The author carries out the idea that the infrastructure in a market economic system does not serve but ensures a normal functioning of the
whole economy. The author presents the data on the social infrastructure of the Republic of Buryatia.

Akopyan Armen Ashmatovich,

   Leasing Taxation Issues

178-184

Leasing is beneficial to all – lessors receive their income from conducting such business activities, lessees get an opportunity to upgrade their fixed assets even before they pay for them and the state benefits in the form of income tax payments. Violation of the balance of interests makes leasing unprofitable for one of the parties and therefore inappropriate in principle. The Russian legislation, for the sake of balancing the interests of all the parties, provides accelerated depreciation for fixed assets that are leased upon the payment of income tax. In the Armenian legislation the corresponding norm is missing. The author clearly shows that introduction of such a rule would facilitate the development of the leasing market in Armenia.

Gerasimova Gita Nikolaevna,

   Market Potential. Quick Analysis for B2C Markets

185-190

The article suggests an algorithm for quick estimating the market potential of sanatorium and health services in the Republic of Bashkortostan.

Morozova Yuliya Yuryevna,

   Formation of Tourism and Recreation Cluster in the Krasnodar Region

191-196

The article carries the idea that today a tourism and recreation cluster is being formed in the Krasnodar Region. The author emphasizes the uniqueness of the tourism and recreation resources in the region and highlights the main features of the cluster.

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