Download PDF | Downoads: 54
Abstract:The article disclosures the specificity of the origin and functioning of bilateral (multilateral) markets of network goods. The author gives a review of the literature on the subject, analyzes the process of formation of the theory of two-sided markets. Special attention is paid to the problems of realization of strategy of behavior of firms in two-sided markets.
Keywords:business model, multi-sided markets, network externalities, price structure, two-sided markets
JEL-Classification: D40, D62, D69
References (transliterated):Armstrong M. (2006). Competition in two-sided markets Rand Journal of Economics. 668-691.
Baxter W. (1983). Bank interchange of transactional paper: Legal and economic perspectives Journal of Law and Economics. (26). 541-546.
Chakravorti S., Shah A. (2003). Underlying incentives in credit card networks Antitrust Bulletin. (48(1)). 53-76.
Chebanov S.V. (1991). Metody otsenki rynochnyh pozitsiy firmy [Methods of assessment of company market position]. World Economy and International Relations. (6). 105-108. (in Russian).
Church J., King I. (1993). Bilingualism and network externalities Canadian Journal of Economics. (26). 337-345.
Eyzenman T., Parker Dzh., Alstayn M. (2013). Strategii dlya dvustoronnikh rynkov. Rossiyskiy zhurnal menedzhmenta [Strategies for two-sided markets. Russian journal of management]. Russian Management Journal. 11 (4). 79-94. (in Russian).
Filistrucchi L., Geradin D.A.A.G., Damme E.E.C. Identifying Two-Sided MarketsIdea. Retrieved from https://ideas.repec.org/p/tiu/tiutil/d69d2808-d3eb-46ea-a6ac-cb3ccaf4b27d.html
Kaiser U., Wright J. (2006). Price structure in two-sided markets: Evidence from the magazine industry International Journal of Industrial Organization. (24(1)). 1-28.
Kurucu G. Negative Network Externalities in Two-Sided Markets: A Competition ApproachMpra. Retrieved from http://mpra.ub.uni-muenchen.de/9746
Reisinger M. Two-Sided Markets with Negative ExternalitiesMunich Discussion Paper. Retrieved from http://epub.ub.uni-muenchen.de/478
Rochet J., Tirole J. (2006). Two-sided markets: A progress report Rand Journal of Economics. (37). 645-667.
Rochet, J.C., Tirole J. (2003). Platform Competition in Two-Sided Markets Journal of the European Economic Association. (1). 990-1029.
Rysman M. (2004). Competition between networks: A study of the market for yellow pages Review of Economic Studies. (71). 483-512.
Rysman M. (2007). An empirical analysis of payment card usage Journal of Industrial Economics. (55(1)). 1-36.
Rysman M. (2009). The economics of two-sided markets Journal of Economic Perspectives. (23(3)). 125-143.
Shy O. A Short Survey of Network EconomicsWorking paper series. Retrieved from http://hdl.handle.net/10419/55647