Theoretical Studies of Transnational Retail Network Companies

Tolmacheva Natalyya Aleksandrovna, Russia

Теоретические исследования деятельности транснациональных розничных сетевых компаний - View in Russian

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The article describes the main directions of theoretical works on transnational corporations in the retail market. A particular attention is paid to financial indicators which are used by retailers to measure their efficiency.


retail trade, technological development, transnational corporations
Natalyya Tolmacheva (2011). Theoretical Studies of Transnational Retail Network Companies [Teoreticheskie issledovaniya deyatelnosti transnatsionalnyh roznichnyh setevyh kompaniy]. Russian Journal of Entrepreneurship, 12(4). (in Russian)..

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